Color plays an integral role in reaching your consumer, driving engagement and boosting SALES.
Color, though one of the most obvious elements of your brand’s identity and packaging, is often one of the most overlooked, underleveraged and misunderstood. Below, I discuss how color can impact your branding and marketing efforts along with the three reasons to leverage color in your alcohol packaging.
3 Reasons to Leverage Color in Your Alcohol Packaging
- Color Communicates Your Product’s Key Attributes
Since color plays … Continue reading